This option provides the simplest and fastest way to launch your security offering and start accepting investments. By leveraging ecrop’s whitelabel crowdfunding app, you can significantly reduce development time and effort, while benefiting from a pre-built, user-friendly interface and integrated features like KYC/AML compliance, MiFID II questionnaires (for EU investor protection), and secure payment processing via Secupay with escrow.

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Key Advantages

  • Rapid Time to Market: Launch your offering quickly with minimal development effort.
  • Reduced Development Costs: Leverage ecrop’s existing infrastructure and pre-built components, minimizing your development expenses. User-Friendly Interface: Benefit from a user-friendly mobile app designed for optimal investor experience.
  • Compliance and Security: Ensure regulatory compliance (including MiFID II) and secure payment processing with built-in KYC/AML checks and escrow functionality.
  • Seamless Integration: Easy integration with the ecrop platform and your existing backend systems.

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How it works

  1. Asset and Campaign Creation (via API or UI): You create the asset and corresponding campaign using the Asset API endpoint. Alternatively you can use the OmniBoss web panel provided by ecrop to create the tokens and associated campaigns.
  2. Offer Display in Crowdfunding App: Once the campaign is approved, it automatically becomes visible in the ecrop crowdfunding app. The app displays relevant information about the offering, including the asset description, investment conditions, and token details.
  3. Investor Onboarding and Investment Process (Handled by App): Potential investors can discover your campaign within the app, create an account, complete the required KYC/AML process (using PostIdent), answer the MiFID II questionnaire (if applicable), and invest in your offering securely via Secupay.
  4. Investment Management and Reporting (via API & Webhooks): You can manage and monitor investments, track campaign progress, and receive real-time updates via ecrop’s APIs and webhooks. Specific endpoints for retrieving investment data and handling notifications will be covered in a later section.

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When to Choose this Option

This whitelabel solution is ideal for clients who:

  • Want to launch their offering quickly with minimal development effort.
  • Prioritize a user-friendly mobile investment experience.
  • Prefer to outsource KYC/AML compliance and payment processing to a trusted provider.
  • Seek a cost-effective solution with reduced development and maintenance overhead.

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Key Considerations

  • Customization: Whitelabel solutions offer limited customization options. If extensive branding or custom features are required, a fully custom API integration might be a better choice.
  • Branding: While some branding customization might be possible, the app will primarily reflect ecrop’s branding.
  • Data Sharing: Using the whitelabel app involves sharing certain investor data with ecrop. Ensure this aligns with your data privacy policies and complies with relevant regulations. Details on data sharing practices between ecrop and clients using the whitelabel app need to be documented.
  • Data Sharing: Using the whitelabel app involves sharing certain investor data with ecrop. Ensure this aligns with your data privacy policies and complies with relevant regulations.
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